Lena - PPM Team Designer

Testimonial Advertising
Campaign

I was responsible for the 

Content Creation and Graphic Design

of the Campaign

My contributions:

​

• designed the layout, narrative and presentation style for this promo campaign

• wrote the content for the testimonial (Case #2) according to a Brief

• wrote the descriptions for the testimonial (Case #2) web cover and inside pages

• wrote the content for the 6 marketing collateral materials posted on this page  

• looked for and acquired stock images

• wrote prompts to generate AI images

• used Illustrator to produce all the final products

• collaborated closely with the director on content creation

• collaborated closely with the director on AI-generated imagery (other projects)

• ideated IG presentation concepts with the social media manager (other projects)